WuestArenaBusiness Continuity "Plan"demic


Presented by Jeffrey Wuest, Bus Ad '89, CEO and President, SynFiny Advisors; and Matteo Arena, Chair and Associate Professor of Finance, Marquette University

A close look into how to maintain business functions amid a crisis like COVID-19 and what consumer changes and business opportunities we can expect after the pandemic in the “new normal."

More about this session

Jeffrey Wuest, Bus Ad ’89, is CEO and President for SynFiny Advisors. Prior to starting SynFiny Advisors, Jeff spent 25 years in finance at Procter & Gamble. Over his last nine years at P&G, Jeff oversaw global financial planning and banking services, and led the redesign of business processes in profit forecasting, cost forecasting, marketing budgeting, SG&A budgeting, reporting, and analysis. In addition, Jeff owns a real estate management company and is partner or CFO in several other ventures. He is also on the board of the Southwest Ohio Association for Financial Professionals. Jeff is a graduate of Marquette University with triple major(s) in finance, economics, and history.

Matteo Arena is Chair and Associate Professor of Finance at Marquette University. His research in corporate finance is widely published in leading finance journals such as the Review of Financial Studies and the Journal of Financial and Quantitative Analysis, and his work has been featured in prominent media outlets, including the Wall Street Journal, Fortune, the Washington Post and NPR Marketplace. Currently, Dr. Arena is examining issues in litigation risk, mergers and acquisitions, and corporate governance. He joined Marquette University in 2006 and earned his bachelor’s and master’s degrees in chemistry from the University of Torino in Italy, his MBA from Iowa State University, and his Ph.D. in finance from the University of Missouri. Previously, Dr. Arena worked as an environmental consultant and then as a researcher at Ames Laboratory, Iowa State University, where he developed a method to analyze drinking water on the International Space Station, which is still used by NASA astronauts.



Make a gift today and be the Bridge to the Future